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{"female":1386,"male":526,"_row":"Model/consumer"}
{"female":588,"male":1419,"_row":"Occupational"}
{"female":222,"male":142,"_row":"Parent"}
{"female":319,"male":287,"_row":"Spouse/partner"}
{"female":250,"male":411,"_row":"Outdoor recreation"}
{"female":880,"male":975,"_row":"Other"}